Friday, October 18, 2019
Research Method in Management Science Assignment - 1
Research Method in Management Science - Assignment Example Basially, content analysis is utilized as a statistical exercise that supports the tagging of different types of behaviors in the cultures that are studied. The method of content analysis has different benefits for researchers who employ it. In the first place, it is a cost-effective method that is also unobstrusive. This method also allows the researcher to learn much about an organizationââ¬â¢s financial status, objectives, and customer body in cases where management research is taking place (Siyaranamual, 2009). When used in concert with other research methods such as archival records and interviews, content analysis becomes even more powerful beause this method can easily be used to keep a record of any cultural adjustments that may take place over time. Content analysis also offers or supplies an objective account of incidents, themes, issues, or documented events which may not be visibly apparent to the researcher or viewer (West, 2009). Content analysis also makes it possible for researchers to use more efficient surveys which may have open-ended questions which encourage respondents to volunteer more information. Content analysis has in the past been used by researchers to conduct studies in different disciplines such as education, history, anthropology, and psychology. It is also often used to conduct studies on management concerns. In regards to management research, content analysis functions as an effective device for carrying out literature reviews in a transparent and systematic manner. In conducting organizational research using content analysis, researchers are also able to recover and scrutinize the nuances of stakeholder perceptions, corporate culture, and societal trends (Judge, Filatotchev, & Aguilera, 2010). In management research, the use of content analysis permits researchers to be able to examine aspects such as perceptual and social constructs that may be hard to evaluate
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